If you asked me what I never skip in my makeup routine, I would say it’s base products. Blushes, eyeshadows, and eyeliners are fun to play with, but a good foundation or a BB cream is what actually makes makeup flawless.
ZAO is a green makeup brand from Italy, which has won quite a few awards for its ethical, sustainable, and natural products. All of the range has Ecocert certification, and most of the range is vegan. ZAO makeup comes in a beautiful bamboo packaging, which, according to ZAO, is long-lasting. What I also like about this brand is that it offers makeup refills. As much as I was tempted to buy that beautiful bamboo and glass jar with Silk Foundation, my rationality won, and I ended up with a less fancy, less expensive, but still nice and recyclable refill tube.
The Silk Foundation is available in nine shades. The shade I own is 701 Ivory – a light yellow/neutral, which matches my light skin. Most organic foundations tend to be too dark or too pink for my skin tone, so I was over the moon when I received this one, and it was a perfect match.
It is described as light textured foundation with a slightly powdery finish and coverage for a long lasting for someone who wants a natural complexion. The term slightly powdery should’ve been a warning for me that it might not be suitable for dry skin. But actually, it’s not so bad. I do have to moisturize my skin well before applying this foundation, and it sticks to dry patches (especially on my nose), but overall, it settles really well, leaving my skin even and natural. I think normal/combination skin types would like this foundation. Because it’s a cream foundation that dries quickly, it’s easier and much faster to apply with fingers or a damp sponge. The stippling brush was just not useful at all. I would say the coverage is between light and medium with a semi-matte finish.
Have you tried ZAO makeup?